Content Writers, How to Dictate Creative Content

In my last blog, I talked about the features and advantages of mind mapping. Mind mapping lets you remove some of the pressure of creating content by permitting you to merely doodle notes about your content.  Dictation allows you to take Mind Mapping another step forward. Mentally, turn your mind mapped doodles into sentences and […]

How to Use Mind Mapping for Content Creation

Mind mapping is an approach to writing that frees your brain to go wherever it wants.   You utilize brainstorming, but just by yourself.   I first begin mind mapping with a clean sheet of paper and a pencil. The technique is to put the primary topic of the content in the center of the page, and […]

To Curate or Not Curate Content

Should you curate content by including links to other blog posts with more information about a topic?  The Internet is all about sharing content, isn’t it? Or should you not include any external links from your website?  Should you avoid the risk that your reader follows a link but does not return? Should You Be […]

Reduce Costs, Retain Control of Your Website Project

“website” (CC BY 2.0) by medithIT   Preparation is the key to reducing costs in creating or refreshing a website.  The website is for your business, you must retain control of your website project. You know your business best and you need to be prepared to guide the developer.  The first meeting is important in setting the tone […]

e-mail You Can’t Resist

Do you have two or three email authors whose e-mail you can’t resist?  You know they have something to sell you.  There will be buttons to press that tempt you.  Graphics that tout the latest and greatest offer.  But you also know there will be valuable nuggets of information.  Or bits of humor.  Or stories […]

Save Money, Build a Minimum Viable Website

Venture capitalists in Silicon Valley invest huge sums of money in tech startups building new products. To improve the likelihood of a return on their investment the tech industry developed a methodology called Minimum Viable Product or MVP.   MVP is a strategy for avoiding development of products that customers do not want. The idea […]

It’s So Easy to Update a Website

So it’s been a while since you’ve worked on your website? Perhaps you have been focused on sales and there’s been no time. Maybe you took time off to add a product line, merge with a competitor, expand to another city. But now things have settled down and you are ready for the challenge: it’s […]

Need Ideas for Blog Topics ?

Everyone needs help with blog topics now and then. It’s not easy to come up with a new topic every week. Where can you find that kind of information? That kind of inspiration? After all, your content has to attract new sales leads with helpful information.  And it must be current so that it relates […]