Web DesignWeb Design

Use a Landing Page for Leads

Use a Landing Page for Leads

As you manage your website and your online presence, you will need information from a visitor. You should link to a landing page for leads designed expressly for a reader to give what you want. You want his name and email to add him to your email list. Email marketing...

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Tell Me Again, Why Do I Need a Website

Tell Me Again, Why Do I Need a Website

Committing to a website is a lot like marrying your girl/boyfriend.  There are a lot of benefits, but it involves a significant commitment.  Before you say "I Do" answer these questions:What purpose will the website serve for my business? Will it be passive,...

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It’s So Easy to do a Website Update

It’s So Easy to do a Website Update

So it’s been a while since you’ve worked on your website? Perhaps you have been focused on sales and there’s been no time. Maybe you took time off to add a product line, merge with a competitor, expand to another city. But now things have settled down and you are...

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Start Small with Continual Improvements

Start Small with Continual Improvements

A new approach is making major changes in how we build websites.   The technique has several names.  In this blog, we will call it Start Small with Continual Improvement or simply Start Small. The Start Small strategy is to build a minimal website, yet one that will...

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How to Update Your Website?

How to Update Your Website?

You want to keep your website fresh.  How can you keep readers coming back? No major changes should be done in the first three months while your viewers become familiar with your site. The exception to this rule would be if there was a major omission in the website...

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