Expand Your Audience; Use Social Media
All of the Social Media platforms enjoy a large following. Millions of people frequent Facebook despite their reputation of taking advantage of their subscribers. People who regularly look at websites don’t necessarily spend time on social media sites, and vice versa. But these sites offer an opportunity to expand your base by writing to a different reader and giving them a different look at your business.
Discover the Power of Social Media
Facebook, the trailblazer in the social media realm, celebrates its 19th birthday this year and proudly boasts a staggering 2.93 billion monthly active users. With a remarkable growth rate of 15% annually, it has become an undeniable force in the digital landscape. Don’t miss out on the opportunity, as over 1 million small and medium-sized businesses are already harnessing its potential.
Twitter, the second-largest social media platform, attracts over 320 million monthly active users. Its unique advantage lies in its ability to provide real-time updates from around the world. With an international reach of 79%, Twitter connects people beyond borders. It utilizes its power to broadcast information through hashtags, making connections to specific topics a breeze.
LinkedIn, the professional network with a whopping 930 million users, invites you to engage and expand your professional connections. Although only 16% of users log in each month, the active user count still reaches an impressive 134.5 million. Build your professional brand and network effectively with LinkedIn.
YouTube, the juggernaut of video content, hosts a mind-boggling 3.25 billion hours of video watched every single month. Daily, a staggering five billion videos are consumed via mobile phones. By creating video channels to promote your brand, you can leverage YouTube’s influence on Google’s search rankings – an opportunity not to be missed.
Pinterest, with its 100 million monthly active users, offers a fantastic platform for B2C businesses. Reaching an audience of predominantly 80% females, Pinterest provides a valuable avenue to showcase your brand’s offerings. Don’t overlook this powerful option for connecting with your target market.